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Survey and opinion research : procedures for processing and analysis / John A. Sonquist, William C. Dunkelberg

Por: Sonquist, John AColaborador(es): Dunkelberg, William CDetalles de publicación: New Jersey : Prentice-Hall, 1977Descripción: 502 p. : gráf. ; tblsISBN: 0138782644Tema(s): OPINION PUBLICA | ENCUESTAS | ESTUDIOS DE OPINIONOtra clasificación: INAP-AR:A.6/129 Resumen: Interviews and questionnaires as data collection tools have become major approaches to the collection of information for basic research, for policy development, and in support of business decision making. Regardless of the final objectives of a study, the disciplinary orientation of the analyst, or the eventual use of survey data, there are data management and statistical computation tasks that are common to every use. Computers can be employed to advantage throughout the process of converting newly-received data into meaningful statistical summarizations. The effective sequencing of combined manual and computer-based processing operations is the subject of this book.
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INAP-AR:A.6/129 Navegar estantería (Abre debajo) Disponible 018063

Interviews and questionnaires as data collection tools have become major approaches to the collection of information for basic research, for policy development, and in support of business decision making. Regardless of the final objectives of a study, the disciplinary orientation of the analyst, or the eventual use of survey data, there are data management and statistical computation tasks that are common to every use. Computers can be employed to advantage throughout the process of converting newly-received data into meaningful statistical summarizations. The effective sequencing of combined manual and computer-based processing operations is the subject of this book.

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